“We keep moving forward, opening new doors, and doing new things, because we’re curious and curiosity keeps leading us down new paths.”
                                         — Walt Disney
 

Founded in 1989, ICON fuses creative strategy, design and technology to achieve powerful marketing results.

“Branding,” explains Eric Baird, founder and creative director of ICON, “is an exchange of value between customer and company that results in recognition of a company and product, and helps continue to sell the product or company.”

Branding is a promise, a pledge of quality.
ICON uses a combination of words, letters, symbols, colors and images to create a unique branding campaign to give their clients an edge above the competition.

Credentials

ICON is best known for its outstanding work with such corporate giants as: The Coca-Cola Company and The Coors Brewing Company; Non-profits like The Jimmy Carter Library and the NAACP; global events like the 1996 Olympic Games in Atlanta; and incredible websites which continue to win the Internet’s highest awards.

Imagination

Much of our success is certainly due to our imagination. Imagination is the talent that allows us to see our ideas before they are realized. It’s an ever-changing set of mental blue prints and emerging concepts.